During COVID, the Perth Tradie Expo faced challenges in attracting exhibitors and visitors due to shifting restrictions and uncertainty. To strengthen their digital presence and drive engagement, they turned to Darwin Digital Agency for a strategic overhaul. With a refined digital strategy, targeted online campaigns, and an improved user experience, they aimed to boost exhibitor sign-ups and visitor attendance, ensuring the expo remained a must-attend event for the industry.
CASE STUDIES
PERTH TRADIE EXPO
Work, Drive, Play, Save!
The Perth Tradie Expo covers everything you need—from tools and machinery to commercial vehicles, trucks, and workwear—all ON SALE AT THE EXPO!
THE PROBLEM
THE PROBLEM
THE PROBLEM
IF YOU BUILD IT, THEY WILL COME
Increase foot traffic via digital campaign
THE SOLUTION
THE SOLUTION
THE SOLUTION
Darwin Digital Agency revitalised the Perth Tradie Expo’s digital presence by rebuilding the website with a modern, user-friendly design that made it easier for exhibitors to register and visitors to get event details. To maximise reach and engagement, we launched powerful social media and SEM campaigns, driving targeted traffic and increasing attendance. With a strong digital strategy in place, the expo has successfully attracted more exhibitors and visitors year on year!
DIGITAL STRATEGY + NEW WEBSITE
Fresh Look and Feel
Web Design
Web Development
Hosting
Social Media
Darwin Digital Agency listened to what we needed and delivered a functional and easy to maintain website that will continue to grow with our association and needs.
Peter Cutrona
Catholic Primary Principals’ Association of WA
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WEBSITE PROJECT
PART OF A BIG FAMILY
This collaborative approach allows us to combine regional knowledge with national reach, providing our clients with unparalleled strategic solutions.
By harnessing the collective creativity, resources, and industry experience of our extended agency family, we can deliver highly effective campaigns that resonate with audiences across the country.
Together, we create a powerful force that propels brands to new heights and ensures our clients’ advertising endeavours have a broad and impactful footprint in the Australian market.
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